Tourism Australia Launches 2nd Edition of the Great Australian Airfare Sale With 8 Airlines

After a successful round, one of the Great Australian Airfare Sale in November 2016, Tourism Australia has unveiled the second chapter of its industry-first initiative, Great Australian Airfare Sale 2.0. Launched in partnership with eight leading airlines, the campaign is aimed at bolstering inbound tourism from India to Australia. Leading airline partners such as Air India, Air Asia, Cathay Pacific, Malaysia Airlines, Qantas, Scoot, Singapore Airlines, and Thai Airways have come on board and are offering potential Indian travellers with top airfare deals to travel to Australia.

A testimony to the success of phase one of the campaign was the achievement of over 10,200 bookings within a three-week activity period. The next phase of the campaign will kick-off on May 22 and will last until June 11, 2017, and will be launched across digital, social and print media platforms. The advertised fares will be valid for travel until March 2018.

Commenting on the campaign launch, Mr. Nishant Kashikar, Country Manager, India & Gulf, Tourism Australia, said, “Since the beginning, we have identified aviation access as the key to the success of a destination. We are immensely proud to be the pioneers in introducing campaigns like “Great Airfare Sale” in the Indian market. The first phase of this campaign presented Indian travellers with a unique opportunity to travel to Australia at unbelievable airfares. We are confident that version 2.0 of the Great Airfare Sale will surpass this set benchmark. The sale allows Indian travellers to secure great deals while providing them sufficient time to plan their holiday well-in-advance. We will continue to partner and work closely with our airline partners to accelerate market demand and create more enticing opportunities hereby encouraging Indians to visit Australia”.

Deals offered by the airline partners for the Great Airfare Sale 2.0 are as below:

Airline Return fares, per person, on economy class, starting from: Website
Scoot Rs 22,000*
Air Asia Rs 32,300*
Malaysia Airlines Rs 45,200*
Qantas Rs 49,600*
Singapore Airlines Rs 50,000*
Air India Rs 54,000*
Thai Airways Rs 55,500*
Cathay Pacific Rs 56,050*

India is currently Australia’s 9th largest inbound tourism market, with over 260,000 visitors spending A$ 1.24 bn as at December 2016. Over the past three years, Tourism Australia has recorded a strong double-digit growth in tourist arrivals, an indicator of the growing preference of tourists to choose Australia as a travel destination.

Visit to enjoy unbeatable fares for the unique holiday.


Gurjit Kaur

Gurjit Kaur is a young and vibrant writer, who is passionate about media. Having done her MBA in media management, Gurjit loves to weave words in simple yet an elegant form. Her love for Chandigarh and the belief that "content is king" makes her an author on Chandigarh Metro. You may reach Gurjit at
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